OUR APPROACH
For their brand redesign, we created several animations of their limescale protection system, along with a animation library for their social media channels.
BRAND
Penny is one of Germany’s most beloved supermarket chains, celebrated for its cheeky, unconventional style and clever advertising approach.
OUR APPROACH
Aqon Pure is a start-up developing new solutions for water treatment, aiming to reduce energy consumption and sustainably shape the future of this process in households worldwide.
IN A NUTSHELL
AI visuals meet Gen Z humor;
blending playful storytelling
with cultural easter eggs.
EXECUTION
Fully AI-assisted consisting of three imaginative reels using diverse visual styles: playful Rapunzel claymation, Pixar-like mischievous squirrels, and the colorful, stylized Quadratropolis Town.
Together, they humorously revealed the imagined "behind-the-scenes" story of Penny’s low prices, drawing an audience of over 2 million impressions.
BRIEF
Everyone knows Penny offers incredibly low prices, but how exactly do they manage that?
The idea was to create imaginative fantasy worlds that humorously illustrate Penny’s pricing strategy.
Aqon Pure
Motion Branding
OUR ROLE
Creative Direction
Art Direction
3D Modelling
3D Animation
2D Animation
Compositing
OUR APPROACH
Aqon Pure is a start-up developing new solutions for water treatment, aiming to reduce energy consumption and sustainably shape the future of this process in households worldwide.
BRIEF
Everyone knows Penny offers incredibly low prices, but how exactly do they manage that?
The idea was to create imaginative fantasy worlds that humorously illustrate Penny’s pricing strategy.
Penny
Penny
Penny
Social Media Campaign
Social Media Campaign
Social Media Campaign
OUTCOME
OUTCOME
OUTCOME
AI Content for Tiktok
AI Content for Tiktok
AI Content for Tiktok
AI Content for Tiktok
Brand
Brand
Penny is one of Germany’s most beloved supermarket chains, celebrated for its cheeky, unconventional style and clever advertising approach.
brief
brief
Everyone knows Penny offers low prices, but what's their secret? We were asked to create whimsical, imaginative fantasy worlds. Each scenario playful, vibrant, shareable, and full of humor.
Everyone knows Penny offers low prices, but what's their secret? We were asked to create whimsical, imaginative fantasy worlds. Each scenario playful, vibrant, shareable, and full of humor.
Everyone knows Penny offers low prices, but what's their secret? We were asked to create whimsical, imaginative fantasy worlds. Each scenario playful, vibrant, shareable, and full of humor.
EXECUTION
EXECUTION
Fully AI-assisted consisting of three imaginative reels using diverse visual styles: playful Rapunzel claymation, Pixar-like mischievous squirrels, and the colorful, stylized Quadratropolis Town.
Together, they humorously revealed the imagined "behind-the-scenes" story of Penny’s low prices, drawing an audience of over 2 million impressions.
Fully AI-assisted consisting of three imaginative reels using diverse visual styles: playful Rapunzel claymation, Pixar-like mischievous squirrels, and the colorful, stylized Quadratropolis Town.
Together, they humorously revealed the imagined "behind-the-scenes" story of Penny’s low prices, drawing an audience of over 2 million impressions.
Fully AI-assisted consisting of three imaginative reels using diverse visual styles: playful Rapunzel claymation, Pixar-like mischievous squirrels, and the colorful, stylized Quadratropolis Town.
Together, they humorously revealed the imagined "behind-the-scenes" story of Penny’s low prices, drawing an audience of over 2 million impressions.
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