OUR APPROACH
Aqon Pure is a start-up developing new solutions for water treatment, aiming to reduce energy consumption and sustainably shape the future of this process in households worldwide.
OUR APPROACH
For their brand redesign, we created several animations of their limescale protection system, along with a animation library for their social media channels.
BRAND
Renowned in Germany for practical, intuitive appliances and a passionate customer base, Vorwerk recently introduced the new Thermomix TM7, reinforcing the status of a kitchen product with near-iconic popularity.
GOAL
For the Thermomix TM7’s Valentine’s Day premiere, Vorwerk staged an Apple-style launch event for over 2,500 global Advisors. Our role was to shape two key content chapters, Lovebrand and Metamorphosis, that would carry the audience through an emotional journey, celebrating the passion behind the product and setting up the anticipated reveal moment.
execution
This show was about building anticipation and creating visuals people wanted to share. We started with Lovebrand, a Valentine’s-inspired moment in soft pink, featuring a tall LED monolith, floating 3D hearts, and a live hug cam.
As the atmosphere shifted, pink gave way to Vorwerk green. The visuals dissolved into particles and abstract textures, leading into Metamorphosis and setting the stage for the product reveal.
OUR APPROACH
Visuals don’t just entertain the event. They set the tone, established transitions, and shaped the flow of the experience. Light, motion, and spatial design worked as cues: building energy, marking shifts,and guiding the audience toward the reveal.
OUR APPROACH
Visuals don’t just entertain the event. They set the tone, established transitions, and shaped the flow of the experience. Light, motion, and spatial design worked as cues: building energy, marking shifts,and guiding the audience toward the reveal.
Aqon Pure
Motion Branding
OUR ROLE
Creative Direction
Art Direction
3D Modelling
3D Animation
2D Animation
Compositing
OUR APPROACH
Aqon Pure is a start-up developing new solutions for water treatment, aiming to reduce energy consumption and sustainably shape the future of this process in households worldwide.
EXECUTION
This show was about building anticipation and creating visuals people wanted to share. We started with Lovebrand, a Valentine’s-inspired moment in soft pink, featuring a tall LED monolith, floating 3D hearts, and a live hug cam.
As the atmosphere shifted, pink gave way to Vorwerk green. The visuals dissolved into particles and abstract textures, leading into Metamorphosis and setting the stage for the product reveal.
GOAL
For the Thermomix TM7’s Valentine’s Day premiere, Vorwerk staged an Apple-style launch event for over 2,500 global Advisors. Our role was to shape two key content chapters, Lovebrand and Metamorphosis, that would carry the audience through an emotional journey, celebrating the passion behind the product and setting up the anticipated reveal moment.
Vorwerk
Vorwerk
Vorwerk
Thermomix Launch Event
Thermomix Launch Event
Thermomix Launch Event
OUTCOME
OUTCOME
OUTCOME
Event Visuals
Event Visuals
Event Visuals
Event Visuals
BRAND
BRAND
Renowned in Germany for practical, intuitive appliances and a passionate customer base, Vorwerk recently introduced the new Thermomix TM7, reinforcing the status of a kitchen product with near-iconic popularity.
Renowned in Germany for practical, intuitive appliances and a passionate customer base, Vorwerk recently introduced the new Thermomix TM7, reinforcing the status of a kitchen product with near-iconic popularity.
GOAL
GOAL
For the Thermomix TM7’s Valentine’s Day premiere, Vorwerk staged an Apple-style launch event for over 2,500 global Advisors. Our role was to shape two key content chapters, Lovebrand and Metamorphosis, that would carry the audience through an emotional journey, celebrating the passion behind the product and setting up the anticipated reveal moment.
For the Thermomix TM7’s Valentine’s Day premiere, Vorwerk staged an Apple-style launch event for over 2,500 global Advisors. Our role was to shape two key content chapters, Lovebrand and Metamorphosis, that would carry the audience through an emotional journey, celebrating the passion behind the product and setting up the anticipated reveal moment.
execution
EXECUTION
EXECUTION
This show was about building anticipation and creating visuals people wanted to share. We started with Lovebrand, a Valentine’s-inspired moment in soft pink, featuring a tall LED monolith, floating 3D hearts, and a live hug cam.
As the atmosphere shifted, pink gave way to Vorwerk green. The visuals dissolved into particles and abstract textures, leading into Metamorphosis and setting the stage for the product reveal.
This show was about building anticipation and creating visuals people wanted to share. We started with Lovebrand, a Valentine’s-inspired moment in soft pink, featuring a tall LED monolith, floating 3D hearts, and a live hug cam.
As the atmosphere shifted, pink gave way to Vorwerk green. The visuals dissolved into particles and abstract textures, leading into Metamorphosis and setting the stage for the product reveal.
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