OUR APPROACH

Aqon Pure is a start-up developing new solutions for water treatment, aiming to reduce energy consumption and sustainably shape the future of this process in households worldwide.

CREDITS

Our role: CGI | 3D Animation | Character Creation | Digital Fashion 
Collaborators: Birth Productions & Temple Cache 
Client: Audemars Piguet

OUR APPROACH

For their brand redesign, we created several animations of their limescale protection system, along with a animation library for their social media channels.

BRAND

Audemars Piguet has crafted its watches independently in Switzerland's Vallée de Joux since 1875. They're especially known for precise craftsmanship and unique design, with their iconic Royal Oak watch as a prime example.

goal

To celebrate 50 years of the Royal Oak, Audemars Piguet wanted to do more than look back. The idea was to create a visual statement that honored the watch’s legacy while connecting with a new generation.

OUR APPROACH

Aqon Pure is a start-up developing new solutions for water treatment, aiming to reduce energy consumption and sustainably shape the future of this process in households worldwide.

EXECUTION

We built a digital avatar wearing a custom-designed outfit. Set in a surreal, glowing landscape, the figure became a modern symbol of the Royal Oak: elegant, sharp, and forward-looking.
The animation played on massive public LED screens, including Piccadilly Circus in London. It did not just show the story of the watch. It was created as a time capsule, capturing 50 years of design while pointing to the future.

OUR APPROACH

We reimagined the Royal Oak as a living digital sculpture,

celebrating fifty years of design by echoing its past in a new visual language.

We reimagined the Royal Oak as a living digital sculpture, celebrating fifty years of design by echoing its past in a new visual language.

Aqon Pure

Motion Branding

OUR ROLE

Creative Direction

Art Direction

3D Modelling

3D Animation

2D Animation

Compositing

OUR APPROACH

Aqon Pure is a start-up developing new solutions for water treatment, aiming to reduce energy consumption and sustainably shape the future of this process in households worldwide.

EXECUTION

We built a digital avatar wearing a custom-designed outfit. Set in a surreal, glowing landscape, the figure became a modern symbol of the Royal Oak: elegant, sharp, and forward-looking.
The animation played on massive public LED screens, including Piccadilly Circus in London. It did not just show the story of the watch. It was created as a time capsule, capturing 50 years of design while pointing to the future.

GOAL

To celebrate 50 years of the Royal Oak, Audemars Piguet wanted to do more than look back. The idea was to create a visual statement that honored the watch’s legacy while connecting with a new generation.

OUR APPROACH

For their brand redesign, we created several animations of their limescale protection system, along with a animation library for their social media channels.

CREDITS

Our role: CGI | 3D Animation | Character Creation | Digital Fashion 
Collaborators: Birth Productions & Temple Cache 
Client: Audemars Piguet

Audemars Piguet

Audemars Piguet

Audemars Piguet

50th Anniversary

50th Anniversary

50th Anniversary

OUTCOME

OUTCOME

OUTCOME

3D DOOH

3D DOOH

3D DOOH

3D DOOH

BRAND

BRAND

Audemars Piguet has crafted its watches independently in Switzerland's Vallée de Joux since 1875. They're especially known for precise craftsmanship and unique design, with their iconic Royal Oak watch as a prime example.

Audemars Piguet has crafted its watches independently in Switzerland's Vallée de Joux since 1875. They're especially known for precise craftsmanship and unique design, with their iconic Royal Oak watch as a prime example.

GOAL

GOAL

To celebrate 50 years of the Royal Oak, Audemars Piguet wanted to do more than look back. The idea was to create something bold that honored the watch’s legacy while connecting with a new generation.

To celebrate 50 years of the Royal Oak, Audemars Piguet wanted to do more than look back. The idea was to create something bold that honored the watch’s legacy while connecting with a new generation.

To celebrate 50 years of the Royal Oak, Audemars Piguet wanted to do more than look back. The idea was to create a visual statement that honored the watch’s legacy while connecting with a new generation.

execution

EXECUTION

EXECUTION

We built a digital avatar wearing a custom-designed outfit. Set in a surreal, glowing landscape, the figure became a modern symbol of the Royal Oak: elegant, sharp, and forward-looking.
The animation played on massive public LED screens, including Piccadilly Circus in London. It did not just show the story of the watch. It was created as a time capsule, capturing 50 years of design while pointing to the future.

We built a digital avatar wearing a custom-designed outfit. Set in a surreal, glowing landscape, the figure became a modern symbol of the Royal Oak: elegant, sharp, and forward-looking.

The animation played on massive public LED screens, including Piccadilly Circus in London. It did not just show the story of the watch. It was created as a time capsule, capturing 50 years of design while pointing to the future.

CREDITS

CREDITS

Our role: CGI | 3D Animation | Character Creation | Digital Fashion 
Collaborators: Birth Productions & Temple Cache 
Client: Audemars Piguet

Our role: CGI | 3D Animation | Character Creation | Digital Fashion 
Collaborators: Birth Productions & Temple Cache 
Client: Audemars Piguet